Lemur yoga at a Lake District hotel has attracted worldwide interest, resulting in TV appearances across the globe.

Armathwaite Hall Hotel and Spa at Bassenthwaite, near Keswick, last month announced the launch of its new Lemoga spa break package and the news has gone viral, reaching more than 700 million people.

It has prompted coverage in UK newspapers and broadcasts on major international websites and radio and TV stations as far afield as the USA, India and the United Arab Emirates, as well as across Europe.

Most recently, it was featured on German TV magazine Life – Menschen, Momente, Geschichten, which is broadcast on RTL, the country's biggest television network, on Saturday evenings.

The broadcast, at the weekend, is thought to have reached about 1.2 million viewers.

Carolyn Graves, owner of Armathwaite Hall Hotel and Spa, said “We have been astounded and delighted by the level of interest in our Lemoga spa break package.

"Lemur encounters have long been a part of our educational and fundraising programme, and the global interest in Lemoga has given us the opportunity to talk to visitors about conservation and make them aware of the plight of Lemurs in the wild - a cause that has been important to us from the start.

"To reach new audiences such as the German market really does give us and our message a strong European presence and we are looking forward to welcoming our German visitors to this idyllic part of the UK.”

Lemoga sessions take place at the hotel's neighbouring Lake District Wildlife Park and see guests take part in a yoga session joined by the primates, which is said to heighten the sense of wellbeing for both lemur and human.

The spa break package includes a Lemoga session with entrance to the wildlife park, overnight accommodation, breakfast and a three-course dinner in the brasserie, along with full use of the spa between check in and check out, and a 55-minute spa treatment.

For every Lemoga spa break booked, Armathwaite Hall will donate 10 per cent to Madagascan charity SEED Madagascar.

The charity manages a range of sustainable developments and conservation projects in Madagascar to help ease poverty in the country.