Cumbria's friendliest cycle sportive will roll in and out of Cockermouth on Sunday October 2.

Riders who sign up for the fifth annual Jennings Rivers Ride will have the choice of four new routes.

Proceeds from the event will go to Cumbria Community Foundation, the charity behind the flood recovery appeal.

Cheryl Frost, event organiser, said: "We felt the time was right to reboot the event and moving from Keswick to Cockermouth gave us the opportunity to create four new routes.

"There is something for everyone on the Jennings Rivers Rides, from families and occasional riders to hardcore cyclists who want to test their mettle against an epic new Lake District sportive challenge."

The Jennings Rivers Ride was created after the 2009 floods.

The original routes launched in 2011 followed the water courses that were affected by the flooding and used bridges that had been repaired or rebuilt.

Andy Beeforth, chief executive of Cumbria Community Foundation, said: "The severe storms in December caused flooding across the county and affected more than 5,000 homes.

"Many roads, bridges and footpaths were destroyed.

"One of our original routes along the old railway line between Keswick and Threlkeld is severed, having lost two bridges and a large section of cycle track.

"Our Flood Recovery Appeal has raised almost £10 million to help the county recover from the devastation. I’d encourage anyone who can ride a bike to have a go at the Rivers Ride and help raise money for a good cause."

Jennings Brewery has sponsored the event since its inception and the business found itself flooded in both 2009 and 2015.

Sarah Grave, on behalf of the brewery, said: “The work we did to protect our premises after the 2009 floods, helped us get back up and running quicker this time and we were brewing beer again in late January.

"As a company, we’re delighted to see the Jennings Rivers Ride move to our home town and are pleased to be able to support such a great fundraising event.”

The routes are:

Family Ride Trail Quest is an on- and off-road challenge is designed for mountain, hybrid and cyclocross bikes and will see families plan and navigate their own route around a cycling orienteering/trail quest course spurred on by the challenge of collecting treasure (chocolate coins). Whether you collect one coin or all of them every family who returns with a coin wrapper and pops it into the draw is in with the chance of winning a prize.

The 27.5-mile Community Challenge Ride is a tough but do-able challenge for the not so regular rider.

Whinlatter Pass has gone but it's been replaced by, no less challenging, rolling roads with the odd cheeky climb or two.

The 52.5-mile Foundation Fandango has over 1,600m of ascent and a route profile that's either heading up or down – this is a beautiful ride and is one to savour.

The 83.75-mile Big Day Out is a sportive route that offers the same climbing challenge of a big day in the Alps or Pyrenees.

The signature triple pass challenge of The Big Day Out – Whinlatter, Newlands and Honister – remains but are now at the start of the route.

For more details or to enter, visit www.ratherbecyclingevents.co.uk/events/the-jennings-rivers-ride/